Are You A Childbirth Educator, Lactation Consultant, Doula, Or Other Birthing Business Owner?

Recently through social networking, I had the pleasure of meeting Sheri Menelli, founder of The Birthing Business Institute. I’ve been searching for an industry-specific contact like Sheri for about 3 years – someone who could help me to find better and easier ways to market and promote my Perinatal Services. After 29 years in this field, trust me when I say meeting Sheri was one of those “few-and-far-between” experiences in life.

Are you a childbirth educator, doula, prenatal yoga instructor, midwife, lactation consultant, pregnancy massage therapist, or other birthing business owner? Are you struggling to get more paying clients and finding it difficult to convince clients to pay you what you’re worth?  I have a great solution for you!

In over a quarter of a century in my profession, there are VERY FEW people or programs I have recommended. I’m extremely cautious and very selective. In general, I quietly observe a potential joint venture partner or referral for about 6 months – 1 year. I take a close look at their business practices, their online presence, and people who have written testimonials for them. Call me neurotic … that’s okay with me.

With that said, I find Sheri Menelli’s course to be outstanding for birthing business owners and I highly recommend it.

For details and to view the content outline:  Birth Classroom.com

~Melanie Kissell

Breastfeeding Essential Supplies – Preparing For Nursing

No need to mortgage your home to prepare for breastfeeding a new baby! Breastfeeding does not require a large quantity of supplies and high-tech equipment. Your body prepares for breastfeeding naturally, leaving only a few convenient essentials for the new mother to have on hand.

Hopefully your pregnancy pillow is one that can double as a nursing pillow, which will save you a few dollars right from the start.  One that is machine washable is best since new babies can be a bit messy.  It’s a good idea to pick up a couple of slip covers that will fit your pillow snugly.

For sore nipples:  lanolin cream, olive oil, tea bags, and cold green cabbage leaves (yes, you read that correctly) can provide soothing relief.  Olive oil can work miracles but it’s very thick so don’t forget to wash it off before baby’s next feeding.  The biggest favor you can do your nipples is to air them out in between feedings.  Air drying helps to toughen them up and keep them in good condition.

A breast pump, nursing pad inserts, nursing bras, and burp cloths are absolute staples in a nursing mom’s life.  You have the choice of manual, battery-operated, and electric pumps.  Every mom has her favorite.  Nursing pads come in disposable varieties and those that can be laundered and used over and over again.  Decide on which one fits your budget.  A cloth diaper can easily serve as a burp cloth.

Nothing can be as bothersome as an ill-fitting nursing bra.  One area to splurge a little extra on is the bra department.  As you lose your pregnancy weight, a bra with adjustable cups is an excellent choice.

Melanie Kissell

Breastfeeding Tips for the First Six Weeks

Breastfeeding is a gift that lasts a lifetime and a gift that only a mother can give her baby. The first six weeks will be both a glorious adventure and a time for learning.

Breast milk is a complete food source, containing all the nutrients your baby needs – at least 400 of them to be exact, including hormones and disease-fighting compounds. The nutritional makeup of breast milk will adjust to your baby’s needs as he or she grows and develops.

Aside from the brain-building, infection-fighting benefits of breast milk, nursing will also help to build an extraordinary bond between you and your baby.  When nursing, your child thrives on the secure comfort of your contact, cuddling, and holding.

Since breastfeeding sessions can take up to 40 minutes or more, pick a cozy spot and atmosphere where you won’t get easily distracted by noise.  Turn on some soothing music if you live on a busy street, in a lively apartment complex, or there’s construction going on nearby.

Hold your baby in a position that won’t leave your arms, neck, or back sore.  A nursing pillow can sometimes be a big help.  Some moms prefer to sit upright in a glider rocker or comfortable chair while other moms love to nurse lying down.  Like any other new skill, breastfeeding will take practice.  While some moms adjust to breastfeeding easily, other moms feel more challenged.

If you feel discouraged at times, know that you aren’t alone.  Always take it one feeding at a time and give yourself as much time as you need until it becomes second nature.

Pay attention to how your breasts feel when you baby first latches on.  The initial attachment can be somewhat uncomfortable at times, but try to be patient.  The discomfort usually subsides in about 60 to 90 seconds.  If not, then break your baby’s latch and begin again.

The more you breast feed, the more you’ll learn.  Keep in mind that any problems are temporary, and you’ll be nursing like a pro by your six-week postpartum check up!

Melanie Kissell